Gartner Survey Finds Consumers Want AI Shopping Help, But Not AI Purchase Decisions
As brands race to invest in agentic commerce, consumer willingness to let AI make purchase decisions topped out at 11% across lower-stakes categories, such as personal care and household supplies, according to Gartner, Inc., a business and technology insights company.
Gartner Survey Finds 69% of B2B Buyers Turn to Sales Reps to Validate AI-Generated Insights
Sixty-nine percent of B2B buyers prefer to validate AI-generated insights with sales reps, according to a survey by Gartner, Inc., a business and technology insights company. The findings were presented during the Gartner CSO & Sales Leader Conference, taking place here this week.
Gartner Survey Finds AI Saves Sellers Nearly 5 Hours Per Week, Yet 72% of Sales Organizations Fail to Reinvest Time in High-Value Activities
AI tools are delivering measurable efficiency gains for sales organizations, saving sellers an average of 4.8 hours per week, according to Gartner, Inc., a business and insights technology company. However, 72% of sales organizations report low reinvestment of those time savings back into high-value sales activities, creating a significant “reinvestment gap” that limits AI’s impact on commercial performance.
Gartner Forecasts Worldwide AI Spending to Grow 47% in 2026
Worldwide spending on AI is forecast to total $2.59 trillion in 2026, a 47% increase year-over-year, according to Gartner, Inc. a business and technology insights company.
Gartner 2026 CMO Spend Survey Finds CMOs Allocate 15.3% of Marketing Budgets to AI, but Only 30% Are Ready to Scale AI Capabilities
CMOs are allocating an average of 15.3% of marketing budgets to AI initiatives, yet most marketing organizations lack the maturity to scale those investments, according to a survey by Gartner, Inc., a business and technology insights company. While 70% of CMOs say becoming an AI leader is a critical goal for 2026, only 30% report mature or fully developed AI readiness capabilities.
Gartner Survey Finds 85% of Service and Support Leaders are Expanding Human Agent Responsibilities Despite Expectations of Mass AI Layoffs
Eighty-five percent of customer service and support leaders are expanding human agent responsibilities as AI reduces contact volume and shifts work toward higher-value tasks, according to a survey by Gartner, Inc., a business and technology insights company. Just thirty-one percent have implemented, or are planning, frontline workforce reductions through layoffs in response to AI through 1Q27.
Gartner Forecasts Worldwide IT Spending to Grow 13.5% in 2026, Totaling $6.31 Trillion
Worldwide IT spending is expected to reach $6.31 trillion in 2026, up 13.5% from 2025, according to the latest forecast by Gartner, Inc., a business and technology insights company.
Gartner Marketing Survey Finds 56% of Consumers Are Already Spending Like It’s a Recession
Fifty-six percent of consumers are already spending as if the economy is in a recession or making changes to prepare, according to a survey by Gartner, Inc., a business and technology insights company. Their active adoption of recessionary behaviors signals a profound shift in consumer attitudes toward money and spending.
Gartner Forecasts Worldwide IT Spending to Grow 9.8% in 2026, Exceeding $6 Trillion For the First Time
Worldwide IT spending is expected to total $6.08 trillion in 2026, an increase of 9.8% from 2025, according to the latest forecast by Gartner, Inc., a business and technology insights company.
Gartner Identifies the Top Strategic Technology Trends for 2026
Gartner, Inc., a business and technology insights company, today announced its list of top strategic technology trends that organizations need to explore in 2026. Analysts presented their findings during Gartner IT Symposium/Xpo, taking place here through Thursday.
Gartner Survey Finds All IT Work Will Involve AI by 2030; Organizations Must Navigate AI Readiness and Human Readiness to Find, Capture and Sustain Value
By 2030, CIOs expect that 0% of IT work will be done by humans without AI, 75% will be done by humans augmented with AI, and 25% will be done by AI alone, according to a July 2025 survey of over 700 CIOs by Gartner, Inc., a business and technology insights company. This means that organizations need to focus on a combination of AI readiness and human readiness to ensure the right balance to achieve value from AI.
Gartner Marketing Survey Finds Nearly Half of Consumers Expect to Buy More American Goods Amid Economic Uncertainty
Forty-seven percent of consumers expect to buy more American-made products this year, according to a survey by Gartner, Inc.
Gartner Survey Finds Only 52% of Senior Marketing Leaders Can Prove Marketing’s Value and Receive Credit For Its Contribution to Business Outcomes
Only 52% of CMOs and other senior marketing leaders said they were successful in proving the value of marketing and receiving credit for helping meet enterprise objectives, according to a survey by Gartner, Inc.
