New York, NY - The Deep View, a next-generation media company covering artificial intelligence for business leaders, developers, and the broader tech ecosystem, today announced that technology editor Jason Hiner has joined as Editor-in-Chief and Chief Content Officer. Hiner brings more than two decades of experience leading high-growth editorial teams at ZDNET, CNET and TechRepublic, where he helped shape industry coverage during multiple waves of technological change, including the recent rise of generative AI.
With more than 600,000 newsletter subscribers and a growing footprint across social media, The Deep View is positioning itself as a leading source of clear, credible reporting on the AI sector. Hiner will oversee editorial strategy, team expansion, and new content initiatives as the company accelerates its next phase of growth.
A Shift Toward Audience-Centered Media
Hiner’s move underscores a broader inflection point in journalism: the shift from legacy media structures to more focused, engaged, and direct relationships with readers. As AI becomes one of the most consequential technologies of the era, demand is rising for coverage that is both technically fluent and accessible to decision-makers shaping the future.
“Jason is one of the most respected editorial leaders in tech,” said Faris Kojok, founder and CEO of The Deep View. “His ability to cut through noise and explain what actually matters in AI makes him the ideal person to help us build the next great media brand. We’re creating a publication that meets readers where the industry is going.”
Hiner previously established ZDNET as a leader in generative AI coverage by blending technical insight with practical analysis. Joining The Deep View allows him to focus exclusively on the AI ecosystem at a moment when the pace of innovation is accelerating.
"The future of media isn't about reaching everyone. It's about engaging with specific audiences who care deeply about a topic," Hiner said. "The Deep View has built exactly that kind of direct relationship, and I'm excited to help build a media brand that's racing ahead to learn how to engage the audiences of the future."
Why This Matters
The hiring reflects a wider realignment in media business models. Newsletters—once a side channel—are becoming primary distribution platforms, offering readers direct access to information and lowering friction in the user experience. Hiner’s move from traditional media to an independent, high-growth publication signals how talent and influence are shifting toward next-generation platforms.
About The Deep View
The Deep View is an independent media company covering artificial intelligence with clarity, depth, and technical fluency. With over 1 million subscribers and followers across multiple platforms, The Deep View provides business leaders, professionals and researchers with insights into how AI is reshaping business and society.
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